Welcome to InTouch, our picks from the world of design, Innovation and technology. This month’s compilation Focuses on CES and highlights some of the key stories to pop out of the world’s leading tech show last week.
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Happy New Year everyone.
As regular as clockwork, here is our annual review of this year’s editions of INSIGHT.
We have cherry-picked the issues that were best received, covering a diversity of great features, from ‘Designing a great out-of-box experience‘ to Clementine’s review of ‘Salone de Mobile‘ and much more besides.
Both INSIGHT and INTOUCH are free, monthly, curated slice of inspiration, tech and trends and are a must for any one linked to design, brand, or involved in consumer and trend foresight.
In this compilation we explore AI and mental wellbeing, driving change in car ownership, alternatives to meat production, cleaning up a city and packaging which lives on.
To talk to us about how we can help you to transform tech-push into consumer-pull, and help you innovate through the eyes of your consumer, drop us a line here
Read the full report here. If you like this, follow Rodd on LinkedIn & Twitter.
Startup Seed Phytonutrients
sells its products in bottles made out of paper and clay, radical enough perhaps, but what’s more they are backed by $33 Billion beauty brand L’Oréal.
As evermore consumers are turning their back on chemical-filled cosmetics for expensive plant-based alternatives, it’s not surprising that we are seeing corporate beauty and personal care brands wanting a slice of the booming natural care market.
Partnerships like this are becoming increasingly common and are of course mutually beneficial, with GenZ consumers on the look-out for independent brands to believe in and corporates looking for ways to attract the attention of this highly desirable consumer.
Naturally the startup will gain capital and distribution to allow them to scale, whilst the corporate will gain an insight into the agility of a start-ups supply chain.
However you look at it, Seed Phytonutrients is a breath of fresh air; with its active support of small scale producers, simple, deconstructed packaging which in itself has a ‘life after use’ as a seed impregnated plant pot – this attention to sustainable detail extends right down to the way it’s designed to be shipped to maximise efficiency.
All that’s left to do now is to convince L’Oréal that sustainability is as good for the bottom line as it is for the planet.
Meet our newest addition to the team- Julien, an experienced creative with a background in brand-innovation and industrial design. Julien brings with him a wealth of experience working with consultancies, start-ups and established brands
from the world of premium FMCG & consumer products. Julien has spent much of his career working as an independent creative with leading agencies from Sydney & LA to London. Having recently re-located to Hampshire,
Julien is excited to join a like-minded studio where big-thinking, creativity and ambition are part of the every day.
As Robert L Peters once said: ‘Design creates culture. Culture shapes values. Values determine the future’. Working in an industry that is actively developing tomorrow’s lifestyle is incredibly exciting. The advances in technology, commerce and culture provide such a dynamic climate
to explore; especially as New Business Development Manager.
Partnering with Rodd, I am excited to incorporate my expertise and experience into the design and innovation space.
Having worked with global clients sharing the same idealistic values, I am delighted to continue making tomorrow more efficient, beautiful and intelligent.