CONSUMER INSIGHTS


consumer lifestyle insights

CONSUMER INSIGHTS

User research activity allows clients to better understand their target audience. Our team design, and deliver high impact, agile research that efficiently embeds real world consumer insight into the heart of design programmes.

We help global brands identify opportunities, make sense of new cultures and empathise with complex consumer motivations.

Our design-led approach helps clients make trends real. Working independently or in partnership with you, we explore the margins of your future markets to help convert macro trends into new value propositions and design opportunities for teams in China, Europe, Japan and the US.

Working with a diverse client base has taken our designers into many fascinating places and introduced us to some wonderful people. Their stories have helped clients gain clarity across countless projects and has led to many breakthrough innovations over the past decade.

If you would like to walk in your consumers shoes for a while why not get in touch? Drop us a line here hello@rodd.uk.com

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